Virtual Assistant/ Marketing Assistan/ Telemarketer

I am looking for an experienced, talented virtual assistant, marketing and telemarketer who can help with marketing goals. The job will include making calls to a list which I will provide. These contacts are not cold, they are warm contacts. The job will include making calls, taking calls, answering questions, and keeping a detailed call list.
The main subjects of these calls will be the administrators within the school, which includes the principal, assistant principal, superintendent, etc.
There are two products to inform about or sell; one is a training course and the other is the accompanying curriculum (or course materials).
The product is a course and widely known reading curriculum. Ideally, the goal is to sell the training and curriculum and to increase interest in the product, and increase interest in the service.
I anticipate that the sales process for this type of product may take more than one call (possibly more than 2/3) and may involve some email (this is not set in stone).

The ideal person can write a killer script, execute the script with expertise and is SUPER comfortable speaking to higher-ups, and can handle a longer sales process. The jobs will be roughly 10-15 hours per week for the first 60 days. I am looking for tangible results and call backs, so I will be looking for results within 7-10 days.
This will be an ongoing position 6+ months for the right person.