Guiding Product Market Fit
Project detail
We plan to have a soft launch of our product, a B2B Healthcare digital supply chain network platform, in the coming weeks and we hope to work with someone who has experience with guiding pre-launch startups in validating product market fit so our Agile Product dev team can develop smarter.
Job Objectives:
Best Practices (to achieve Product Market Fit)
Ensure we are formulating hypotheses correctly based on market experience and product vision (or help us fix this)
Ensure we are validating (collecting feedback on) hypotheses correctly (or help us fix this)
Ensure we adjust and improve hypotheses based on feedback, interviews and further market research (or help us improve our processes)
Ensure we are taking Steve Blank’s ‘philosophy’ into ‘practice’ correctly (or help us fix this)
Market Research objectives:
Bringing third party information to our team to guide our validation/verification
This can be in the form of interviews, online research or other formats recommended by candidate
Educating us on the different outreach methods for collecting data on our target users (interviews, surveys, research reports etc.)