Inbound Marketing Strategist
Project detail
You need to be based in LATAM
Please DO NOT apply if you don’t have Hubspot Partner Agency experience.
English proficiency is required.
We are looking for a strategic and relationship-oriented Inbound Marketing Strategist to develop powerful lead generation and nurture strategies for our clients. As an Inbound Marketing Strategist, you’ll have an integral role in client success, and helping our team grow.
Responsibilities
Develop a strong understanding of products, competition, industry, and marketing goals/objective of our clients while actively brainstorming and propose new ideas for inbound marketing campaigns
Write various marketing materials including blogs, newsletters, social media content, and more
Measure the effectiveness of campaigns against agreed key performance indicators (KPIs)
Understand analytics and data, using them to create effective content strategies
Maintain up-to-date knowledge of the industry’s best practices, strategies, and offerings around inbound marketing
Create, manage, and execute multi-channel marketing campaigns that leverage SEO, social, Hubspot, inbound marketing, email campaigns, and events to drive customer acquisition
Build and manage rich content/editorial calendars that attracts qualified audiences
Optimize marketing automation and lead nurturing processes through email, content, and social channels
Establish closed-loop analytics with sales to understand how inbound marketing activity turns into customers, and converts customers
Conduct customer, competitor, and product research
Create reports containing a robust description of activities, suitable advice and recommendations with a clear summary of performance against the key performance indicators and metrics
Propose new and innovative inbound marketing campaign ideas
Qualifications
3 – 5 years of previous inbound marketing agency experience
Must have experience with Hubspot (marketing professional level or above)
Must be proficient in Excel to include the ability to execute the VLookup tool, pivot tables, and the like
Excellent communication and interpersonal skills; collaborative mindset
A data–driven and analytically-minded problem solver
Proficiency in marketing automation, blogging software features, SEO, SEM, social media, etc.
Hubspot partner agency experience is an advantage
Benefits:
Company culture: we are a fully remote, growth-oriented team
Work environment: clear understanding of the employee’s role, healthy work-life balance, achievement, and recognition, etc.
Career: career stability, opportunities for growth & development, evaluation & feedback, and more
Benefits: paid time off, coworking membership is covered if desired
Salary: Between Starting at $2,000 ( Based on experience )
Schedule: Mon-Fri, from 8:00 am to 4:00 pm EST